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Campus Fact: Methods of listening to music

Method percent

Broadcast…

Method percent

Broadcast radio in car 65

CDs/cassettes played in car 63

Broadcast radio in someone else’s car 55

CDs on PC’s CD-R drive 53

Watched a music video 53

CDs/cassettes played on home/dorm stereo 48

CDs/cassettes played on boom box 42

Digitally downloaded music played on PC 41

CDs/cassettes played on portable CD/cassette player 38

CDs on someone else’s PC’s CD-R drive 38

Internet radio played on PC 23

Digitally downloaded music played on portable MP3 player 18

Internet radio played on someone else’s PC 17

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(Student Monitor publishes nationally syndicated market research studies of the college student market. For this survey 1,200 full-time undergraduates at four-year colleges and universities were interviewed.)

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(c) 2004, Knight Ridder/Tribune News Service

Distributed by Knight Ridder/Tribune Information Services.

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