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The University of Pittsburgh's Daily Student Newspaper

The Pitt News

The University of Pittsburgh's Daily Student Newspaper

The Pitt News

The University of Pittsburgh's Daily Student Newspaper

The Pitt News

The 2023 Pittsburgh Pride Parade on the Andy Warhol Bridge on June 3.

Editorial | Rainbow capitalism is insincere and performative, but this year is arguably worse

By The Pitt News Editorial Board June 20, 2023
Pride flags are being stowed away, and brands are lacking their usual rainbow-ified twitter profile pictures. To many this shows that there is a lack of genuine support and allyship presented by these brands.
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